because_ was the BA (Hons) Graphic Design Degree Show 2025 at Coventry University. Myself and Eleanor Drewry won the branding pitch.

 

This concept and brand identity focuses on the importance of the ‘why’ behind who we are and what

we do. This has resulted in curating a complete set of branding guidelines and over-seeing the use of this across various different teams. Taking on project managing, creative direction and fundraising roles

all through a collaborative approach.